Commanding Chaos for Coworking, Open Source and Creative Communities

(Blogging) Celebrities Add Value to a Company

Thu, 09/14/2006 - 02:09 -- rprice

I have just been saying something that is supported by today's episode of rocketboom for quite some time.

The first half of the video (0:00-2:48) talks about how having a community both contributing and adding value to content creates a much more rich experience than any single entity could provide, then the Frenchman asks, "So you think business could benefit from this type of collaboration?" See the resulting discussion (2:48-5:12).

The example given is Micro Persuasion.


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[...] Also, back to my rant about personalities selling products, services and ideas: Jason Fried and David Heinemeier Hansson are the right people to bring a Rails way of thinking to the world. Their personality, opinions, practices and public faces are the things that are making this different than a framework. It is more like a religion. If you think you’re the mastermind who can create the perfect pressure cooker and close the lid just once, you get Java. [...]