Fractured Atlas is an arts nonprofit that's involved in software development. Earlier this year, they acquired for-profit tech firm Gemini SBS as part of a continuing expansion into software products. On Monday, they're formally unveiling free, web-based backend software for cash-strapped nonprofits. Artful.ly is described as a “web-based software system that transforms how smaller arts organizations sell tickets, raise funds, and grow their audiences and organizations.”